Wee, Stany Lian Fong (2023) Characteristic-based adoption model of private label product in Malaysian hypermarket. PhD thesis, Multimedia University.

Wee, Stany Lian Fong and Ismail, Hishamuddin and Tan, Pei Kian (2023) Extending the Innovation Characteristic Model to Private Label Products: Brand Trust as the New Innovation Characteristic. Jurnal Pengurusan, 67. ISSN E-ISSN: 0127-2713 Print ISSN: 0127-2713

Abdullah, Muhammad Ridzwan Yap and Bakri, Mohammed Hariri and Kamaruddin, Nur Izaitun and Ismail, Hishamuddin and Wee, Stany Lian Fong (2022) Investors Intention Towards Supporting Crowdfunding for Maintenance of School Facilities in Melaka. Journal of System and Management Sciences, 12 (6). pp. 111-130. ISSN 1816-6075, 1818-0523

Wee, Stany Lian Fong and Tan, Pei Kian and Yeo, Sook Fern and Soh, Long Quan (2018) The impact of online consumer review to online hotel booking intention in Malaysia. International Journal of Supply Chain Management, 7 (2). pp. 140-145. ISSN 2050-7399, 2051-3771