Items where Subject is "HF5801-6182 Advertising"

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Number of items at this level: 6.


Goh, Mei Ling and Tan, Seng Huat and Yeo, Sook Fern and Lim, Kah Boon (2018) Purchase intention of consumers from Melaka towards mobile advertising. International Journal of Supply Chain Management, 7 (2). pp. 146-149. ISSN 2050-7399, 2051-3771


Heng Lin, Lim (2015) Adequacy of e-filing adoption by Malaysian courts. Masters thesis, Multimedia University.


Lim, Kah Boon and Yeo, Sook Fern and Yong, Yew Siang (2017) A Study Of Revisit Intention To Boutique Hotels In Melaka. In: AIMC 2017 - ASIA INTERNATIONAL MULTIDISCIPLINARY CONFERENCE, 2017.


Mohamad Jowsey, Mohammad Hafeez (2014) The determinants of nostalgia sentiment sensitivity in nostalgic driven advertising. Masters thesis, Multimedia University.


Solarin, Sakiru Adebola (2016) Does tourism-led growth hypothesis exist in Mauritius? Evidence from disaggregated tourism markets. Current Issues in Tourism, 21 (9). pp. 1-6. ISSN 1368-3500; eISSN: 1747-7603


Tan, Booi Chen and Lau, Teck Chai and Yong, Gun Fie and Khan @ Thandar Oo, Nasreen and Nguyen, Thi Phuong Lan (2019) A qualitative study of green practices adoption for restaurants in Malaysia. Social Responsibility Journal, 15 (8). pp. 1087-1099. ISSN 1747-1117

This list was generated on Mon May 17 04:14:22 2021 +08.