Personality, risk tolerance and social network use: An exploratory study

Citation

Wasiuzzaman, Shaista and Edalat, Siavash (2016) Personality, risk tolerance and social network use: An exploratory study. Managerial Finance, 42 (6). pp. 536-552. ISSN 0307-4358

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Abstract

The vast amount of information available via online social networks (OSN) makes it a very good avenue for understanding human behavior. One of the human characteristics of interest to financial practitioners is an individual’s financial risk tolerance. The purpose of this paper is to look at the relationship between an individual’s OSN behavior and his/her financial risk tolerance.

Item Type: Article
Uncontrolled Keywords: Online social networks, Financial risk tolerance, Human behaviour
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28-70 Management. Industrial Management
Divisions: Faculty of Management (FOM)
Depositing User: Ms Suzilawati Abu Samah
Date Deposited: 06 Dec 2017 13:18
Last Modified: 06 Dec 2017 13:19
URII: http://shdl.mmu.edu.my/id/eprint/6564

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