Citation

Lim, Liyen (2013) The perception of entrepreneurial success factors of women entrepreneurs in Malaysia. Masters thesis, Multimedia University.

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Abstract

The rationale of this study is to emphasise on potential factors which could influence the perceived success of Malaysian women entrepreneurs in Malaysia. The literature is aimed to study the influence of personality traits on entrepreneurial success. According to prior studies, the most mentioned personality traits for entrepreneurs are need for achievement, internal locus of control, risk taking propensity, need for autonomy, self-confidence, innovativeness and tolerance for ambiguity. Hence, this study is purposive in determining the relationship of each of these factors with the perceived success of Malaysian women entrepreneurs in Malaysia.

Item Type:	Thesis (Masters)
Additional Information:	Call No.: HD6053 L56 2013
Subjects:	H Social Sciences > HD Industries. Land use. Labor
Divisions:	Faculty of Business (FOB)
Depositing User:	Ms Nurul Iqtiani Ahmad
Date Deposited:	24 Dec 2014 03:55
Last Modified:	24 Dec 2014 03:55
URII:	http://shdl.mmu.edu.my/id/eprint/5884

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