Citation
Sheikh Kazemi, Mani (2012) Factors Influencing Consumer Repurchase Intention Towards Consumer Packaged Goods In Malaysia. Masters thesis, Multimedia University. Full text not available from this repository.
Official URL: http://vlib.mmu.edu.my/diglib/login/dlusr/login.ph...
Abstract
The primary purpose of this study is then to examine the role of some determinants of consumer repurchase intention toward consumer packaged goods in context of Malaysia. This study found that all determinants of consumer repurchase intention influenced it in a significant manner.
Item Type: | Thesis (Masters) |
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Subjects: | H Social Sciences > HF Commerce > HF5001-6182 Business > HF5410-5417.5 Marketing. Distribution of products |
Divisions: | Faculty of Management (FOM) > MBA Programme |
Depositing User: | Users 1102 not found. |
Date Deposited: | 06 Dec 2012 03:17 |
Last Modified: | 06 Dec 2012 03:17 |
URII: | http://shdl.mmu.edu.my/id/eprint/3668 |
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