Citation
R.M Jaganathan, Sangheetha (2009) Case Study Shell Malaysia's Service Quality Strategies. Masters thesis, Multimedia University. Full text not available from this repository.
Official URL: http://vlib.mmu.edu.my/diglib/login/dlusr/login.ph...
Abstract
This case study explores the pivotal business dimensions of Shell as an energy company in its exploration, production and trading of energy resources.
| Item Type: | Thesis (Masters) |
|---|---|
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD2321-4730.9 Industry > HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades |
| Divisions: | Faculty of Management (FOM) |
| Depositing User: | Ms Suzilawati Abu Samah |
| Date Deposited: | 23 Sep 2010 02:15 |
| Last Modified: | 23 Sep 2010 02:15 |
| URII: | http://shdl.mmu.edu.my/id/eprint/1664 |
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