Market Positioning Strategies At Maxis And Digi: A Comparision Study

Citation

Sharifi, Alireza (2008) Market Positioning Strategies At Maxis And Digi: A Comparision Study. Masters thesis, Multimedia University.

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Abstract

In this project, market positioning strategies of two famous companies which offer prepaid services to Malaysian market have been explored and discussed.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HE Transportation and Communications
Divisions: Faculty of Management (FOM)
Depositing User: Ms Suzilawati Abu Samah
Date Deposited: 02 Sep 2010 00:51
Last Modified: 02 Sep 2010 00:51
URII: http://shdl.mmu.edu.my/id/eprint/1427

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