Items where Author is "Yousaf, Mohammed Fathi"
 | Up a level |
Group by: Item Type | No Grouping
Jump to: Article
Number of items: 1.
Article
Yousaf, Mohammed Fathi and Koo, Ah Choo and Mohd Yusof, Mohd Hafizuddin (2023) Social Media Interactive Advertising and Purchase Intention of the UAE Customers: An Empirical Analysis. Sains Malaysiana, 52 (8). pp. 2237-2250. ISSN 0126-6039