Article

Wong, Shi Yen and Ong, Lee Yeng and Leow, Meng Chew (2024) AIDA-based Customer Segmentation with User Journey Analysis for Wi-Fi Advertising System. IEEE Access. p. 1. ISSN 2169-3536

Lim, Zhou Yi and Ong, Lee Yeng and Leow, Meng Chew (2023) Cluster-N-Engage: A New Framework for Measuring User Engagement of Website With User Navigational Behavior. IEEE Access, 11. pp. 112276-112292. ISSN 2169-3536

Tan, Yi Fan and Leow, Meng Chew and Ong, Lee Yeng (2023) COVID-19 vaccine acceptance among Malaysians. International Journal of Public Health Science (IJPHS), 12 (2). p. 772. ISSN 2252-8806

Leow, Kang Ren and Leow, Meng Chew and Ong, Lee Yeng (2023) A New Big Data Processing Framework for the Online Roadshow. Big Data and Cognitive Computing, 7 (3). p. 123. ISSN 2504-2289

Lim, Shueh Ting and Ong, Lee Yeng and Leow, Meng Chew (2023) New RFI Model for Behavioral Audience Segmentation in Wi-Fi Advertising System. Future Internet, 15 (11). p. 351. ISSN 1999-5903

Halbouni, Asmaa and Ong, Lee Yeng and Leow, Meng Chew (2023) Wireless Security Protocols WPA3: A Systematic Literature Review. IEEE Access, 11. pp. 112438-112450. ISSN 2169-3536

Chung, Jen Li and Ong, Lee Yeng and Leow, Meng Chew (2022) Comparative Analysis of Skeleton-Based Human Pose Estimation. Future Internet, 14 (12). p. 380. ISSN 1999-5903

Liew, Tze Wei and Pang, Wei Ming and Leow, Meng Chew and Tan, Su-Mae (2022) Anthropomorphizing malware, bots, and servers with human-like images and dialogues: the emotional design effects in a multimedia learning environment. Smart Learning Environments, 9 (1). pp. 1-27. ISSN 2196-7091

Tan, Yi Fan and Ong, Lee Yeng and Leow, Meng Chew (2022) COVID-19 awareness among undergraduates in a private university. International Journal of Public Health Science (IJPHS), 11 (1). p. 28. ISSN 2252-8806

Shamsudin, Daniel and Leow, Meng Chew and Ong, Lee Yeng (2022) Clustering Algorithms Analysis Based on Arcade Game Player Behavior. 2022 IEEE Fifth International Conference on Artificial Intelligence and Knowledge Engineering (AIKE). pp. 122-125. ISSN 2831-7203

James, Nicholas and Ong, Lee Yeng and Leow, Meng Chew (2022) Exploring Distributed Deep Learning Inference Using Raspberry Pi Spark Cluster. Future Internet, 14 (8). p. 220. ISSN 1999-5903

Chan, Ting Chang and Leow, Meng Chew and Ong, Lee Yeng (2022) A Practical Usability Study Framework Using the SUS and the Affinity Diagram: A Case Study on the Online Roadshow Website. Pertanika Journal of Science and Technology, 30 (2). pp. 1439-1455. ISSN 2231-8526

Lim, Zhou Yi and Ong, Lee Yeng and Leow, Meng Chew (2021) A Review on Clustering Techniques: Creating Better User Experience for Online Roadshow. Future Internet, 13 (9). p. 233. ISSN 1999-5903

Tan, Yee Fan and Ong, Lee Yeng and Leow, Meng Chew and Goh, Yee Xian (2021) Exploring Time-Series Forecasting Models for Dynamic Pricing in Digital Signage Advertising. Future Internet, 13 (10). p. 241. ISSN 1999-5903

Leow, Kang Ren and Leow, Meng Chew and Ong, Lee Yeng (2021) Online Roadshow: A New Model for the Next-Generation Digital Marketing. Lecture Notes in Networks and Systems, 358. pp. 994-1005. ISSN 2367-3370

Chua, Jiaming and Ong, Lee Yeng and Leow, Meng Chew (2021) Telehealth Using PoseNet-Based System for In-Home Rehabilitation. Future Internet, 13 (7). p. 173. ISSN 1999-5903

Ong, Lee Yeng and Koo, Voon Chet and Leow, Meng Chew and Low, Chuan Chuan (2020) Multi-audience tracking with RGB-D camera on digital signage. Heliyon, 6 (9). pp. 1-16. ISSN 2405-8440

Wang, Lillian Yee Kiaw and Lew, Sook Ling and Lau, Siong Hoe and Leow, Meng Chew (2019) Usability factors predicting continuance of intention to use cloud e-learning application. Heliyon, 5 (6). ISSN 2405-8440

Leow, Meng Chew and Ong, Lee Yeng and Loo, Eng Keong (2019) Gender and Age Difference in Personal Involvement Inventory on Preventive Awareness Ad in Malaysia. ACM International Conference Proceeding Series, 148262. pp. 129-133. ISSN 2374-6769

Leow, Meng Chew and Lau, Siong Hoe (2018) Review on Generic Components of the MMORPGs. American Scientific Publishers, 24 (2). 1062-1065(4). ISSN 1936-6612

Leow, Meng Chew and Lau, Siong Hoe and Tan, Choo Kim and Wang, Lillian Yee Kiaw (2016) Self-Perceived Entrepreneurship Skills for Undergraduates of Private University in Malaysia. American Journal of Applied Science, 13 (6). pp. 715-725. ISSN 1546-9239; eISSN: 1554-3641

Leow, Meng Chew and Wang, Lillian Yee Kiaw and Lau, Siong Hoe and Tan, Choo Kim (2016) Usability of RPG-based Learning Framework. International Journal of Human-Computer Interaction, 32 (8). pp. 643-653. ISSN 1044-7318; eISSN: 1532-7590

Conference or Workshop Item

Ng, Yee Hao and Leow, Meng Chew and Yeoh, Chun Yeow (2024) Data analysis on how the renewable energy mitigate climate change. In: 3rd International Conference on Computer, Information Technology, and Intelligent Computing (CITIC2023), 26–28 July 2023, Virtual Conference.

Teh, Hui Min and Leow, Meng Chew and Ong, Lee Yeng (2024) Factors Influencing the Behavioral Intention of Elderly Toward Self-Ordering Kiosks. In: 2024 21st International Joint Conference on Computer Science and Software Engineering (JCSSE), 19-22 June 2024, Phuket, Thailand.

Leow, Meng Chew and Ong, Lee Yeng and Ng, Jian Wei (2023) Digital Signage-Augmented Roadshow (DiSAR). In: 2023 10th International Conference on ICT for Smart Society (ICISS), 6-7 September 2023, Bandung, Indonesia.

Wong, Chris Ern Zer and Ong, Lee Yeng and Leow, Meng Chew (2023) Comparative Study of Leveraging Big Data Processing Techniques for Sentiment Analysis. In: 2023 10th International Conference on Electrical Engineering, Computer Science and Informatics (EECSI), 20-21 September 2023, Palembang, Indonesia.

Lai, Zi Yi and Ong, Lee Yeng and Leow, Meng Chew (2023) A Composite Sentiment Summarizer Score for Patient Reviews: Extending RoBERTa. In: 2023 11th International Conference on Information and Communication Technology (ICoICT), 23-24 August 2023, Melaka, Malaysia.

Lee, Ting Wei and Ong, Lee Yeng and Leow, Meng Chew (2023) Experimental Study using Unsupervised Anomaly Detection on Server Resources Monitoring. In: 2023 11th International Conference on Information and Communication Technology (ICoICT), 23-24 August 2023, Melaka, Malaysia.

Leow, Meng Chew and Ngu, Stephen Chuan Yi and Ong, Lee Yeng (2023) Gold Prices Forecasting Using Bidirectional LSTM Model Based on SPX500 Index, USD Index, Crude Oil Prices and CPI. In: 2023 11th International Conference on Information and Communication Technology (ICoICT), 23-24 August 2023, Melaka, Malaysia.

Leow, Meng Chew and Ong, Lee Yeng and Tan, Jian Yu (2023) A Practical Usability Study Framework Using the SUS and the Affinity Diagram: A Case Study on the Revised Online Roadshow Website. In: 2023 20th International Joint Conference on Computer Science and Software Engineering (JCSSE), 28 June - 1 July 2023, Phitsanulok, Thailand.

Lim, Zhou Yi and Ong, Lee Yeng and Leow, Meng Chew and Lee, Ting Wei and Tay, Qi Ming (2023) Understanding User Behaviour with Web Session Clustering and User Engagement Metrics. In: 2023 19th IEEE International Colloquium on Signal Processing & Its Applications (CSPA), 3-4 Mar 2023, Kedah, Malaysia.

Tan, Yi Fan and Leow, Meng Chew and Ong, Lee Yeng (2023) Validity and Reliability of Extended Technology Acceptance Model for Digital Signage Augmented Roadshow (DiSAR). In: 2023 IEEE 13th Symposium on Computer Applications & Industrial Electronics (ISCAIE), 20-21 May 2023, Penang, Malaysia.

Leow, Meng Chew and Ong, Lee Yeng (2022) Integrated Live-Feed Big Data Processing Framework on Campaign Advertising System. In: Postgraduate Colloquium December 2022, 1-15 December 2022, Multimedia University, Malaysia. (Unpublished)

Tan, Yi Fan and Leow, Meng Chew and Ong, Lee Yeng (2022) Study on User Acceptance of Digital Signage Augmented Roadshow Using an Extended Technology Acceptance Model. In: Postgraduate Colloquium December 2022, 1-15 December 2022, Multimedia University, Malaysia. (Unpublished)

Lim, Zhou Yi and Ong, Lee Yeng and Leow, Meng Chew (2022) Web Usage Mining on an Online Roadshow Website. In: Postgraduate Colloquium December 2022, 1-15 December 2022, Multimedia University, Malaysia. (Unpublished)

Ho, Wan Er and Ong, Lee Yeng and Leow, Meng Chew (2022) Blended QR Code for Digital Advertising. In: 2022 IEEE International Conference on Artificial Intelligence in Engineering and Technology (IICAIET), 13-15 September 2022, Kota Kinabalu, Malaysia.

Pang, Wei Ming and Liew, Tze Wei and Leow, Meng Chew (2021) Emotional Design for Educational Multimedia: A Mini-Review. In: 2021 14th International Conference on Human System Interaction (HSI), 8-10 July 2021, Gdańsk, Poland.

Lim, Zhou Yi and Ong, Lee Yeng and Leow, Meng Chew (2021) Experimental Study on Predictive Modeling in the Gamification Marketing Application. In: International Conference on Industrial, Engineering and Other Applications of Applied Intelligent Systems, 26-29 July 2021, Kuala Lumpur, Malaysia.

Ong, Lee Yeng and Leow, Meng Chew and Tan, Chin Keong (2021) Game-based learning mobile-app for teaching the binary numeral system. In: 15th European Conference on Game Based Learning, ECGBL 2021, 24-25 September 2021, University of Brighton, UK..

Tong, Pang Zhen and Ong, Lee Yeng and Leow, Meng Chew (2021) Wi-Fi Group Monitoring System Using Free Space Propagation Model with Active Scanning. In: 2021 IEEE International Conference on Artificial Intelligence in Engineering and Technology (IICAIET), 13-15 Sept. 2021, Kota Kinabalu, Malaysia.

Leow, Meng Chew and Wang, Lillian Yee Kiaw and Lau, Siong Hoe (2019) The Effects of Content Design and Usability on Acceptance of Proposed Cloud-based e-Learning Framework. In: Proceedings of the 17th European Conference on eLearning (ECEL2018), 2018, Athens, Greece. (In Press)

Lau, Siong Hoe and Leow, Meng Chew and Wong, Sue Hong Steven (2019) An Engagement Framework for Digital Signage. In: 9th IEEE Symposium on Computer Applications and Industrial Electronics, ISCAIE 2019, 27-28 April 2019, Malaysia.

Wang, Lillian Yee Kiaw and Lau, Siong Hoe and Lew, Sook Ling and Leow, Meng Chew (2016) Designing an object-based lesson model based on a proposed cloud e-learning framework. In: Kidmore End: Academic Conferences International Limited, Oct 2016.