Items where Author is "Hammad, Muhammad"
 | Up a level |
Group by: Item Type | No Grouping
Jump to: Article
Number of items: 2.
Article
Rauf, Abdul and Anthonysamy, Lilian and Mahmood, Hamid and Hammad, Muhammad and Muhammad, Norhilmi and Ullah, Ihtisham (2026) Crafting experiences or critiques? the role of social servicescape in driving negative e-WOM and continuous purchase intentions through perceived value. SN Business & Economics, 6 (9). ISSN 2662-9399
Rauf, Abdul and Anthonysamy, Lilian and Mahmood, Hamid and Muhammad, Norhilmi and Hammad, Muhammad and Ullah, Ihtisham (2026) Linking innovation with hospital performance: the mediating role of experiential healthcare marketing. Frontiers in Health Services, 6. ISSN 2813-0146