Items where Author is "Chong, Li Zhou"
 | Up a level |
Group by: Item Type | No Grouping
Number of items: 1.
Lim, Ying San and Yeo, Sook Fern and Ng, Tuan Hock and Chong, Li Zhou (2023) The New Wave of Live Buying: How Generation X is Revolutionizing Retail through Social Media Live Streaming ? In: 2023 International Conference on Digital Applications, Transformation & Economy (ICDATE), 14-16 July 2023, Sarawak, Malaysia.