Citation
Ti, Cheah Swi (2003) Pharmaceutical Branding : An Empirical Study. Masters thesis, Multimedia University. Full text not available from this repository.
Official URL: http://vlib.mmu.edu.my/diglib/login/dlusr/login.ph...
Abstract
This research sought to empirically examine pharmaceutical branding from the Malaysian consumer's perspective.
Item Type: | Thesis (Masters) |
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Subjects: | L Education > LB Theory and practice of education > LB2361 Curriculum |
Divisions: | Faculty of Management (FOM) |
Depositing User: | Ms Suzilawati Abu Samah |
Date Deposited: | 29 Jun 2010 05:50 |
Last Modified: | 29 Jun 2010 05:50 |
URII: | http://shdl.mmu.edu.my/id/eprint/669 |
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