Citation

Yeo, Siang Woo (2008) A Study On Business Strategy Of Perodua. Masters thesis, Multimedia University.

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Abstract

This study describes PERODUA's background and history, organizational structure, research and development, competitors and its overall performance throughout its establishment.

Item Type:	Thesis (Masters)
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28-70 Management. Industrial Management > HD61 Risk in industry. Risk management
Divisions:	Faculty of Management (FOM)
Depositing User:	Ms Suzilawati Abu Samah
Date Deposited:	03 Sep 2010 02:44
Last Modified:	03 Sep 2010 02:44
URII:	http://shdl.mmu.edu.my/id/eprint/1455

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