Citation

Mohd Zahari, Nazuha and Ahmad, Zauwiyah and Ismail, Hishamuddin (2024) The Adoption and Impacts of Digital Business Platforms: A Systematic Review. Journal of Advanced Research in Applied Sciences and Engineering Technology, 53 (2). pp. 225-241. ISSN 2462-1943

Text ARASETV53_N2_PP225_241A.pdf - Published Version Restricted to Repository staff only Download (2MB)

Abstract

Digital technologies have transformed many industries’ landscapes, presenting unprecedented opportunities and formidable challenges. Adopting digital technologies is unavoidable but, thus far, the service industry seems quite slow in responding to the changes. Hence, this systematic literature review (SLR) was conducted to determine the pivotal roles towards successful adoption of digital business platforms and the impacts of such adoptions. Utilizing a systematic review methodology, this research meticulously surveys and synthesizes the extant body of knowledge, with a particular focus on illuminating the determinants of adoption and unraveling the multifaceted challenges faced by service organizations. This systematic analysis draws from 21 scholarly publications meticulously sourced from reputable databases such as SCOPUS, Web of Science (WOS), and ECONBIZ, spanning the years 2021 to 2023. These publications are categorized into three principal themes: factors that influence the adoption of digital platforms (comprising 11 articles), the impact of adopting digital platforms (encompassing 6 articles), and the operational and strategic use of digital platforms (encompassing 4 articles). The SLR has uncovered a gap in the existing literature and provides fundamental insights to the practitioners.

Item Type:	Article
Uncontrolled Keywords:	Digital platforms, service industry
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD9000-9999 Special industries and trades
Divisions:	Faculty of Business (FOB)
Depositing User:	Ms Rosnani Abd Wahab
Date Deposited:	18 Feb 2025 03:41
Last Modified:	18 Feb 2025 03:41
URII:	http://shdl.mmu.edu.my/id/eprint/13477

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