Intention to Use RFID Toll Collection Systems in Malaysia: Benefits Versus Sacrifices


Jamaluddin, Hasmida and How, Chia Shin and Melatu Samsi, Siti Zakiah (2023) Intention to Use RFID Toll Collection Systems in Malaysia: Benefits Versus Sacrifices. In: 2023 International Conference on Digital Applications, Transformation & Economy (ICDATE), 14-16 July 2023, Sarawak, Malaysia.

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Radio Frequency Identification (RFID) is a method of wireless communication in which digital data is stored in a tag that a reader acquires through radio waves. Starting from January 1 2020, most of major toll highways in Peninsular Malaysia are fully equipped and accept the RFID toll-paying method. However, despites the many benefits given by RFID such as to reduce the traffic congestion, many Malaysians still believe that RFID may not suit to Malaysian traffic as compared to Smart Tag reader. Hence, this study analyzed the antecedents of user’s intention to use RFID toll collection systems in Malaysia. Data from 208 non-RFID user respondents, which was collected through an online survey using snowballing method, were examined quantitatively. Results indicate that perceived ease of use, perceived usefulness, perceived privacy and perceived risk were significantly linked to the user's intention to use RFID toll collection systems. This study provides an insight associated with the adoption of RFID toll collection systems in Malaysia. Moreover, this study will benefit RFID developers as it provides meaningful findings to help the developer classify and understand their customers’ preferences and concerns

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: RFID toll collection systems, user’s intention
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28-70 Management. Industrial Management > HD30.2 Electronic data processing. Information technology. Including artificial intelligence and knowledge management
Divisions: Faculty of Business (FOB)
Depositing User: Ms Nurul Iqtiani Ahmad
Date Deposited: 01 Nov 2023 01:03
Last Modified: 01 Nov 2023 01:03


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