Citation

Ab. Aziz, Kamarulzaman and Harris, Hezlin and Norhashim, Mariati (2011) University research, development & commercialization management: A Malaysian best practice case study. World Review of Business Research, 1 (2). pp. 179-192. ISSN 1838-3955

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Abstract

Over the past few decades the importance of universities research had been receiving a new focus specifically, in terms of their capacity to produce innovation and start-up companies. It is no longer enough for universities to be involved in R&D activities but they are now also expected to commercialise the research output as well as generate start-up or spin-out companies. This study investigates the management of research, development and commercialisation activities among Malaysian universities. The focus is on strategic orientation,structure and key initiatives employed to enable, drive and enhance the research, development and commercialisation by the university. This was done via a best practice case study of a leading university in Malaysia – Universiti Teknologi Malaysia.

Item Type:	Article
Uncontrolled Keywords:	Higher Education
Subjects:	L Education > LB Theory and practice of education > LB2300 Higher Education
Divisions:	Faculty of Management (FOM)
Depositing User:	Ms Rosnani Abd Wahab
Date Deposited:	11 Feb 2014 04:17
Last Modified:	19 Aug 2021 05:54
URII:	http://shdl.mmu.edu.my/id/eprint/5140

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