Global Market Expansion and Strategies of Mobile Telecommunication Company (MTC) in Middle East and North Africa

Citation

Hussain, Ismail Elkhalifa (2007) Global Market Expansion and Strategies of Mobile Telecommunication Company (MTC) in Middle East and North Africa. Masters thesis, Multimedia University.

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Abstract

This case study gives an overview of the wireless telecommunications industry, in specific the MENA region and the analysis of MTC which lies within that region. A comprehensive analysis of MTC is provided through Political, Economics, Social and Technological (PEST) as well as Strengths, Weaknesses, Opportunities and Threat (SWOT) analysis.

Item Type: Thesis (Masters)
Subjects: T Technology > T Technology (General)
Divisions: Faculty of Management (FOM)
Depositing User: Users 27 not found.
Date Deposited: 20 Dec 2010 04:13
Last Modified: 20 Dec 2010 04:13
URII: http://shdl.mmu.edu.my/id/eprint/1777

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