A Case Study On Commerce International Merchant Bank Group, CIMB Group

Citation

Wen, Eda Ong Jing (2009) A Case Study On Commerce International Merchant Bank Group, CIMB Group. Masters thesis, Multimedia University.

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Abstract

This paper examines macro-environmental and micro-environmental factors that affect the performance and sustainability of Commerce International Merchant Bank (CIMB) Group. It also examines the macro-environmental factors of CIMB Group through SEPT analysis, where analysis on the social, economic, political and technological environment was performed

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HG Finance > HG1710 Electronic Funds Transfers
Divisions: Faculty of Management (FOM)
Depositing User: Ms Suzilawati Abu Samah
Date Deposited: 23 Sep 2010 02:43
Last Modified: 23 Sep 2010 02:43
URII: http://shdl.mmu.edu.my/id/eprint/1633

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