Citation
Lee, Hwee Hsiung (2007) A Case Study Of Great Eastern Life Assurance (M) Berhad. Masters thesis, Multimedia University. Full text not available from this repository.
Official URL: http://vlib.mmu.edu.my/diglib/login/dlusr/login.ph...
Abstract
This research focuses on one of the most promising department of Great Eastern Life Assurance - the Group Insurance Department that offers products and services capable to grow in-tandem with the SME market. The feasibility study is to furnish additional information to assist the setup and refinement of its vision, mission and objective.
| Item Type: | Thesis (Masters) |
|---|---|
| Subjects: | H Social Sciences > HG Finance |
| Divisions: | Faculty of Management (FOM) |
| Depositing User: | Ms Suzilawati Abu Samah |
| Date Deposited: | 19 Aug 2010 03:45 |
| Last Modified: | 19 Aug 2010 03:45 |
| URII: | http://shdl.mmu.edu.my/id/eprint/1310 |
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