Citation
Hassan, Hasliza (2007) Fast Food - Customer Perceptions And Responses Toward Value Of Marketing Mix In Fast Food Outlets. Masters thesis, Multimedia University. Full text not available from this repository.
Official URL: http://vlib.mmu.edu.my/diglib/login/dlusr/login.ph...
Abstract
This research studyfocuses on customer perceptions and response toward value of marketing mix in fast food outlets as a general. The research is developed based on systematic methodology in order to obtain excellent output from the analysis.
Item Type: | Thesis (Masters) |
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Subjects: | T Technology > TX Home economics |
Divisions: | Faculty of Management (FOM) |
Depositing User: | Ms Suzilawati Abu Samah |
Date Deposited: | 19 Aug 2010 08:28 |
Last Modified: | 19 Aug 2010 08:28 |
URII: | http://shdl.mmu.edu.my/id/eprint/1201 |
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