Citation
Govindasamy, Naveena (2006) A Study On Consumer Adoption Towards 3G Service In Malaysia. Masters thesis, Multimedia University. Full text not available from this repository.
Official URL: http://vlib.mmu.edu.my/diglib/login/dlusr/login.ph...
Abstract
The study was undertaken to evaluate the factors that encourage the usage of 3G services in Malaysia. This paper concludes that consumer adoption of 3G services has a potential to progress to greater scales of height despite the current slow growth.
| Item Type: | Thesis (Masters) |
|---|---|
| Subjects: | L Education > LB Theory and practice of education |
| Divisions: | Faculty of Management (FOM) |
| Depositing User: | Ms Suzilawati Abu Samah |
| Date Deposited: | 23 Aug 2010 00:55 |
| Last Modified: | 23 Aug 2010 00:55 |
| URII: | http://shdl.mmu.edu.my/id/eprint/1184 |
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