A Case Analysis On Sony Electronics Corporations

Akyaa Ahwoi, Nana Adwoa (2004) A Case Analysis On Sony Electronics Corporations. Masters thesis, Multimedia University.

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Abstract

This case study is divided into two sections: Case Writing and Case analysis. Case Writing provides the general information on SONY, its organizational structure, achievements, products and financial information.This section also gives an insight into SONY's core business unit, which is the electronics segement.The case analysis section highlights environmental analysis, SWOT analysis, financial analysis, competitive analysis and diagnosis of SONY.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD2321-4730.9 Industry > HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades
Divisions: Faculty of Management (FOM)
Depositing User: Ms Suzilawati Abu Samah
Date Deposited: 29 Jun 2010 03:52
Last Modified: 29 Jun 2010 03:52
URI: http://shdl.mmu.edu.my/id/eprint/689

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