Business Ethics And Its Impact On Sustainable Competitive Advantage (SCA) In Malaysia Cosmetics Industry

Shahbazi, Daryoush (2012) Business Ethics And Its Impact On Sustainable Competitive Advantage (SCA) In Malaysia Cosmetics Industry. Masters thesis, Multimedia University.

Full text not available from this repository.
Official URL: http://vlib.mmu.edu.my/diglib/login/dlusr/login.ph...

Abstract

This study purposed to investigate the relationships between ethical values and SCA in cosmetic companies in Malaysia. A sample of 100 managers,sales persons and staff of Malaysian and international cosmetic companies is selected to answer the developed questionnaire. The regression technique correlations between dependent variable and independent variables were also tested.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HF Commerce
Divisions: Faculty of Management (FOM) > MBA Programme
Depositing User: Users 1102 not found.
Date Deposited: 09 Nov 2012 05:16
Last Modified: 09 Nov 2012 05:16
URI: http://shdl.mmu.edu.my/id/eprint/3568

Actions (login required)

View Item View Item