Case Study Of Manager\'s Roles In Change Management In Media Prima Berhad (Towards Learning Organisations)

Citation

Wan Omar Sukri, Wan Laila Fatihah (2009) Case Study Of Manager\'s Roles In Change Management In Media Prima Berhad (Towards Learning Organisations). Masters thesis, Multimedia University.

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Abstract

This case study is concerned with identifying, from an organizational perspective the roles of manager\'s roles in change management in the largest integrated media investment group in Malaysia, Media Prima Bergad (MPB).

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HD Industries. Land use. Labor
Divisions: Faculty of Creative Multimedia (FCM) > Knowledge Management Centre
Depositing User: Ms Suzilawati Abu Samah
Date Deposited: 21 May 2010 08:44
Last Modified: 21 May 2010 08:44
URII: http://shdl.mmu.edu.my/id/eprint/324

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