International Strategies Of Danna Pharmaceutical Company In The Pharmaceutical Industry In Malaysia

Karbasi, Morteza (2011) International Strategies Of Danna Pharmaceutical Company In The Pharmaceutical Industry In Malaysia. Masters thesis, University of Multimedia.

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Abstract

This study concerns about the growth and development of Danna pharmaceutical company to investigate Malaysian pharmaceutical market attractiveness to come up with suitable strategies in order to clear entry barriers.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD2321-4730.9 Industry > HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades
Divisions: Faculty of Management (FOM) > MBA Programme
Depositing User: Ms Suzilawati Abu Samah
Date Deposited: 13 Sep 2011 08:19
Last Modified: 13 Sep 2011 08:19
URI: http://shdl.mmu.edu.my/id/eprint/2757

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