Determinants of Sustainable Competitive Advantage of Malaysian Manufacturing Industries

- , Amir Samarrokhi (2010) Determinants of Sustainable Competitive Advantage of Malaysian Manufacturing Industries. Masters thesis, Multimedia University.

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Abstract

To address this issues, this thesis tried to introduce industry life cycle (ILC) as a time-dimension measure of earning-above average return for assessing the duration of SCA. Moreover, this study investigated if operations strategies and suitable resources can induce strong effects on the SCA. This thesis is an exploratory descriptive research.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28-70 Management. Industrial Management > HD61 Risk in industry. Risk management
Divisions: Faculty of Management (FOM) > MBA Programme
Depositing User: Users 27 not found.
Date Deposited: 10 Nov 2010 10:17
Last Modified: 10 Nov 2010 10:17
URI: http://shdl.mmu.edu.my/id/eprint/1752

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