Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia

Najmaei, Arash (2009) Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia. Masters thesis, Multimedia University.

Full text not available from this repository.
Official URL: http://vlib.mmu.edu.my/diglib/login/dlusr/login.ph...

Abstract

This study consists of a model illustrating the role of organizational knowledge management system executed at SMEs in order to improve and ameliorate branding behavior.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28-70 Management. Industrial Management
Divisions: Faculty of Management (FOM)
Depositing User: Ms Suzilawati Abu Samah
Date Deposited: 23 Sep 2010 06:35
Last Modified: 23 Sep 2010 06:35
URI: http://shdl.mmu.edu.my/id/eprint/1584

Actions (login required)

View Item View Item