Items where Author is "Toh, Heng Yet"
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Article
Yeo, Sook Fern and Tan, Cheng Ling and Goh, Mei Ling and Toh, Heng Yet (2019) Impact of Celebrity Endorsements on Brand Loyalty in Sports Products. International Journal of Engineering and Advanced Technology, 8 (6S3). pp. 473-478. ISSN 2249-8958