Nabila Novita, Sari and Tak Jie, Chan and Noor Hasmini, Abd Ghani (2022) The Influence of Brand Equity and Price Consciousness on Consumers’ Brand Purchase Intention of Fashion Retail Apparel. International Journal of Academic Research in Business and Social Sciences, 12 (1). pp. 2296-2314. ISSN 2222-6990

Emelda Ming Xian, Chua and Tak Jie, Chan (2022) The Influence of Corporate Social Responsibility Communication and Corporate Image of Beverage Companies: A Customers’ Perspective. Journal of Arts and Social Sciences, 5 (2). pp. 1-14. ISSN 2590-4361