Mohamad Tahier, Safuraa Liyana (2015) Factors Affecting Satisfaction and Loyalty among Customers of Local and Foreign Hypermarkets. Masters thesis, Multimedia University.

Mohamad Tahier, Safuraa Liyana and Plamel Nathan, Robert Jeyakumar and Ismail, Hishamuddin and Balakrishnan, Kavitha (2013) Competitiveness of local and foreign hypermarkets in Malaysia: A case study in Melaka. In: Entrepreneurship Vision 2020: Innovation, Development Sustainability, and Economic Growth - Proceedings of the 20th International Business Information Management Association Conference, IBIMA 2013. International Business Information Management Association, IBIMA, pp. 491-500. ISBN 978-0-9821489-9-0