Items where Author is "Leong, Yoke Chu Irene"
 | Up a level |
Group by: Item Type | No Grouping
Jump to: Article
Number of items: 1.
Article
Yeo, Sook Fern and Lim, Kah Boon and Leong, Yia Jin and Tan, Cheng Ling and Leong, Yoke Chu Irene (2020) Effects of Social Media Advertising on Consumers' Online Purchase Intentions. Global Business and Management Research: An International Journal, 12 (2). pp. 1-14. ISSN 1947-5667