Items where Author is "Lacap, Jean Paolo G."
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Chan, Tak Jie and Dzulkafli, Annisa Qistina and Huam, Hon Tat and Lacap, Jean Paolo G. and Fadzilah, Asmaul Husna Haris (2026) Does Eco-Literacy Matter? The Impact of Green Marketing Communication Practices on Green Purchasing Behavior. Malaysian Journal of Consumer and Family Economics, 36. pp. 427-459. ISSN 29484189
Chan, Tak Jie and Lim, Bei Ern and Si, Chong En and Lacap, Jean Paolo G. and Saleem, Muhammad Shoaib and Awan, Maheen Iqbal (2026) The Influence of Perceived Values on In-Game Virtual Item Purchase Intentions Among Mobile Gamers: A Predictive Perspective. PaperASIA, 42 (2b). ISSN 0218-4540
Chan, Tak Jie and Chan, E Jane and Liew, Tze Wei and Lacap, Jean Paolo G. and Darit, Joycelyn and Huam, Hon Tat (2026) Mediating Role of Bandwagon Effect on the Influence of Social Media Marketing Activities and Purchase Intentions of Blind Box Products: An Emerging Market Perspective. Malaysian Journal of Consumer and Family Economics, 36. pp. 207-239. ISSN 29484189
