Article

Fong, Stany Wee Lian and Ismail, Hishamuddin and Kian, Tan Pei and Kamaruddin, Nur Izaitun (2024) Implication of Characteristic-Based Adoption Model to Private Label Product in Malaysian Hypermarket. PaperASIA, 40 (6b). pp. 289-298. ISSN 0218-4540

Book Section

Fong, Stany Wee Lian and Ismail, Hishamuddin and Kian, Tan Pei (2026) The Cognitive-Affective Domains in Adoption Decisions. In: Intelligent Governance in the Big Data Era. Springer Science and Business Media Deutschland GmbH, pp. 11-17. ISBN 978-3-032-14698-4

Fong, Stany Wee Lian and Kian, Tan Pei and Yeo, Sook Fern (2026) E-Servicescape Impact on Website Trust. In: Intelligent Governance in the Big Data Era. Springer Nature Link, pp. 29-34. ISBN 978-3-032-14697-7, 978-3-032-14698-4