Items where Author is "Jayaraman, KrishnaSwamy"
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Iranmanesh, Mohammad and Jayaraman, KrishnaSwamy and Zailani, Suhaiza and Ghadiri, Seyed Mohammadreza (2017) The effects of consumer perception of volume discount benefits on intention to purchase grocery products. Asia Pacific Journal of Marketing and Logistics, 29 (5). pp. 1017-1035. ISSN 1355-5855