Items where Author is "Chu, Winnie Siew Koon"
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Chu, Winnie Siew Koon and Lai, Kim Piew and Nathan, Robert Jeyakumar (2025) Visual eWOM and Brand Factors in Shaping Hotel Booking Decisions: A UK Hospitality Study. Tourism and Hospitality, 6 (4). p. 171. ISSN 2673-5768