Items where Author is "Chin, Elaine Ang Hwee"
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Article
Chin, Elaine Ang Hwee and Tan, Seng Huat and Goh, Mei Ling and Oun, Wei Loon (2020) Examining the Determinants of Consumer Purchase Intention towards Mobile Advertising. Global Business and Management Research: An International Journal, 12 (1). pp. 89-103.
Goh, Mei Ling and Tan, Tan Seng and Chin, Elaine Ang Hwee and Yap, Mei Qi (2020) Customer Satisfaction and Brand Switching Intention of Mobile Service among University Students. Management & Accounting Review (MAR), 19 (2). pp. 63-116. ISSN 2600-7975