Items where Author is "Cheah, Hui Wen"
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Tan, Khong Sin and Lai, Shu Qi and Cheah, Hui Wen and Lai, Kim Piew and Long, Nguyen Duc Bao (2024) Factors Influencing Customers’ Online Purchase Intention Among Gen-Y and Gen-Z In Malaysia. PaperASIA, 40 (6b). pp. 200-208. ISSN 0218-4540