Items where Author is "Ang, Elaine Hwee Chin"
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Conference or Workshop Item
Goh, Mei Ling and Tan, Seng Huat and Ang, Elaine Hwee Chin and Yap, Mei Qi (2019) Customer Satisfaction and Brand Switching Intention of Mobile Service among University Students. In: 6th International Conference on Science and Social Research, 04-05 Oct 2019, Batu Ferringhi, Penang, Penang, Malaysia.
Goh, Mei Ling and Ang, Elaine Hwee Chin and Tan, Seng Huat and Hee, Wei Loon (2019) Examining the Determinants of Consumer Purchase Intention towards Mobile Advertising. In: 6th International Conference on Social and Science Research, 4-5 Dec 2019, Park Royal Penang Resort , Batu Ferringi, Penang, Malaysia.