Citation

Ab. Aziz, Kamarulzaman (2017) Innovation, convergence and the disenfranchised: Investigating the inclusiveness of convergence in Malaysia. In: 2017 19th International Conference on Advanced Communication Technology (ICACT). IEEE, pp. 921-926. ISBN 978-89-968650-9-4, 978-1-5090-4892-2

Text 85.pdf Restricted to Repository staff only Download (333kB)

Abstract

This study proposes to explore the level of inclusive innovation adoption in converged telecommunications as perceived by industry players in Malaysia as well as their attitudes towards the idea using Ajzen's theory of planned behavior (TPB). The paper shares the findings of the pilot study conducted in a focus group of Malaysian telecommunications industry players. Discussions on the robustness of the tool developed, some descriptive statistics, preliminary findings and recommendations for the communications sector are given as well as implications for next stages of the work. In general, the findings indicated that the Malaysian communications industry players moderately agreed on the inclusiveness of the convergence goods currently available in the markets. However, the findings also indicated more can be done to enhance the level of inclusiveness. Furthermore, there appear to be certain differences in attitude towards inclusive innovation according to gender and generation.

Item Type:	Book Section
Uncontrolled Keywords:	Technological innovation, Convergence, Government, Sociology, Statistics, Media, Convergence, Disenfranchised, ICACT2016, Inclusive, Innovation
Subjects:	H Social Sciences > HC Economic History and Conditions > HC79 Special Topics. Including air pollution, automation, consumer demand, famines, flow of funds, etc.
Divisions:	Faculty of Management (FOM)
Depositing User:	Ms Rosnani Abd Wahab
Date Deposited:	26 Nov 2020 11:21
Last Modified:	26 Nov 2020 11:21
URII:	http://shdl.mmu.edu.my/id/eprint/7118

Downloads

Edit (login required)