Citation

Elsadig, Musa Ahmed and Phin, G. S. (2016) Factors influencing the adoption of internet banking in Malaysia. Journal of Internet Banking and Commerce, 21 (1). pp. 1-28. ISSN 1204-5357

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Abstract

This study aims to look into the ways on how demographic characteristics, social factors, and consumer perceptions and attitudes towards internet banking influence the adoption of internet banking in an emerging economy like Malaysia. The study focused solely on the local and multinational banking industries in Malaysia and used questionnaire to obtain the relevant data. Implementation of the questionnaire was done by using the proportional stratified random sampling method, whereby questionnaires were distributed to the target population over the period of August to September 2014. Of the 300 questionnaires distributed 120 were returned complete and clean. Overall it was shown that social factors were strongly influence the adoption of internet banking in an emerging economy like Malaysia.

Item Type:	Article
Uncontrolled Keywords:	Competencies; IT-solutions; Crowdsourcing; Platforms; Open innovations; Key competencies management
Subjects:	H Social Sciences > HG Finance > HG1501-3550 Banking
Divisions:	Faculty of Business (FOB)
Depositing User:	Ms Rosnani Abd Wahab
Date Deposited:	15 Nov 2017 17:38
Last Modified:	15 Nov 2017 17:38
URII:	http://shdl.mmu.edu.my/id/eprint/6472

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