Factors Influencing Online Repurchase Behavioral Intention Of Multiracial University Students In Malaysia

Citation

Rezaei, Sajad (2011) Factors Influencing Online Repurchase Behavioral Intention Of Multiracial University Students In Malaysia. Masters thesis, University of Multimedia.

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Abstract

The area of this study is combination of internet consumer behavior and internet marketing strategy by applying an integrated model.

Item Type: Thesis (Masters)
Subjects: T Technology > TK Electrical engineering. Electronics Nuclear engineering > TK5101-6720 Telecommunication. Including telegraphy, telephone, radio, radar, television
Divisions: Faculty of Management (FOM) > MBA Programme
Depositing User: Ms Suzilawati Abu Samah
Date Deposited: 30 Mar 2012 08:54
Last Modified: 30 Mar 2012 08:54
URII: http://shdl.mmu.edu.my/id/eprint/3432

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