Citation

Lam, Siew Yong and Seow, Ai Na and Tan, Chi Hau and Choong, Yuen Onn and Choong, Chee Keong (2026) From desire to online learning effectiveness: the roles of attitude, emotion, self-efficacy, learning behaviour, and social influence. Humanities and Social Sciences Communications, 13 (1). ISSN 2662-9992

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Abstract

The integration of technology has reshaped higher education, allowing universities to provide more adaptable and accessible online learning opportunities. Nevertheless, challenges persist in ensuring the effectiveness of online learning, particularly in sustaining student engagement, facilitating meaningful interaction, and achieving positive learning outcomes. This study examined the factors that influence the effectiveness of online learning in higher education. Data from 843 students at self-accredited universities were analysed using structural equation modelling. The results indicated that students’ attitudes, emotions, and self-efficacy were positively related to their desire for online learning. In addition, the relationship between the desire for online learning, online learning behaviour, and online learning effectiveness produced direct and indirect effects. Social influence was found to moderate the relationship between desire and effectiveness in online learning. These findings reveal critical factors affecting students’ motivation and performance in online learning, and further emphasise the need for higher education institutions to adopt effective online learning strategies to cater to contingencies and circumstances that limit in-person teaching

Item Type:	Article
Uncontrolled Keywords:	Higher education
Subjects:	L Education > LB Theory and practice of education > LB2300 Higher Education
Divisions:	Faculty of Management (FOM)
Depositing User:	Ms Rosnani Abd Wahab
Date Deposited:	04 Aug 2026 02:12
Last Modified:	04 Aug 2026 02:12
URII:	http://shdl.mmu.edu.my/id/eprint/16455

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