Apple vs Samsung

Citation

Waiman, Hanafiah (2022) Apple vs Samsung. [Artefact]

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Abstract

Brand has become the material in which one builds personality. Teenagers tend to identify oneself through the objects that they have acquired. Especially by possessing luxury objects, a teen believes he or she is held in high esteem, as if belong in the higher order of society. As such, possessing luxury brands, especially by owning expensive, electronic gadgets, a teen addresses the desire to maintain their ego as being part of the high society.

Item Type: Artefact
Uncontrolled Keywords: painting, materialism, egallery, FCM
Subjects: N Fine Arts > ND Painting
Divisions: Faculty of Creative Multimedia (FCM)
Depositing User: Dr. Roopesh Sitharan
Date Deposited: 03 Aug 2022 00:32
Last Modified: 03 Aug 2022 00:32
URII: http://shdl.mmu.edu.my/id/eprint/10305

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