The effect of National Culture on IR 4.0 and Sustainability-A Conceptual Model


Jayashree, Sreenivasan and Malarvizhi, Chinnasamy Agamudai Nambi and Hassan Reza, Mohammad Nurul (2019) The effect of National Culture on IR 4.0 and Sustainability-A Conceptual Model. In: AIMC 2019, 1-2 May 2019, UTM , Johor Bahru, Malaysia.

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The Fourth Industrial Revolution (IR 4.0) represents an important transformation of the total industrial production through the alliance of digital technologies and the Internet. It tends to enhance communication among employees, technological equipment and resources, in order to convert centralized manufacturing control processes to a decentralized and independent model. This study aims to aid the organizations by providing wide-ranging direction and explore the dimensions of national culture. The source of the samples is Malaysian SMEs and the survey will be conducted by Questionnaire Method. The Study implies that there is an important link between national culture and IR 4.0 that can help Malaysia to build a green and sustainable manufacturing process.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: Fourth Industrial Revolution (IR 4.0), Organizational Sustainability, Role of SMEs in Malaysian Economy, National Culture
Subjects: H Social Sciences > HB Economic theory. Demography
Divisions: Faculty of Management (FOM)
Depositing User: Ms Rosnani Abd Wahab
Date Deposited: 27 Jan 2022 01:43
Last Modified: 27 Jan 2022 01:43


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