Issues and Challenges In the Business Strategy of Hai-O Enterprise Berhad - A Case Study

Adenan, Adelina (2010) Issues and Challenges In the Business Strategy of Hai-O Enterprise Berhad - A Case Study. Masters thesis, Multimedia University.

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Abstract

This is a case study on Hai-O Enterprise Berhad, the leading traditional healthcare group in Malaysia that has successfully promoted traditional Chinese medicine to a corporate level.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HF Commerce
Divisions: Faculty of Management (FOM) > MBA Programme
Depositing User: Users 27 not found.
Date Deposited: 10 Nov 2010 10:16
Last Modified: 10 Nov 2010 10:16
URI: http://shdl.mmu.edu.my/id/eprint/1753

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