Case Study Of Surgical Gloves In Malaysia

Seng, Ng Lai (2009) Case Study Of Surgical Gloves In Malaysia. Masters thesis, Multimedia University.

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Abstract

This paper traces the history of Innovative Polymer, examines the internal and external environments in which it operates, evaluating its strength, weaknesses, opportunities and treats and finally formulating strategies to be employed to repositioned itself in the surgical gloves industry in order to achieve sustainable business growth and profitability.

Item Type: Thesis (Masters)
Subjects: R Medicine > RD Surgery
Divisions: Faculty of Management (FOM)
Depositing User: Ms Suzilawati Abu Samah
Date Deposited: 23 Sep 2010 06:39
Last Modified: 23 Sep 2010 06:39
URI: http://shdl.mmu.edu.my/id/eprint/1571

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