Consumer Acceptance Of Internet Banking Among Penangities, Malaysia

Citation

Wooi, Ong Ai (2009) Consumer Acceptance Of Internet Banking Among Penangities, Malaysia. Masters thesis, Multimedia University.

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Abstract

The research on acceptance or adoption of internet banking has not been throughly investigated in Malaysia. Hence, the purpose of this study is to investigate the level of consumer awareness and the attitudinal factors that influence on the acceptance of Internet banking among Malaysian consumers.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HG Finance
Divisions: Faculty of Management (FOM)
Depositing User: Ms Suzilawati Abu Samah
Date Deposited: 05 Oct 2010 04:56
Last Modified: 05 Oct 2010 04:56
URII: http://shdl.mmu.edu.my/id/eprint/1510

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