A Comparative Study Of Dry Cat Food Product Attributes - Science Diet VS Friskies

Citation

Na, Zhang (2008) A Comparative Study Of Dry Cat Food Product Attributes - Science Diet VS Friskies. Masters thesis, Multimedia University.

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Abstract

This research has been conducted to investigate the significance of dry food attributes between Science Diet and Friskies and customers' perception towards dry cat food's attributes, benefits in consequences of product use by cats and personal values for cats.

Item Type: Thesis (Masters)
Subjects: S Agriculture > SF Animal culture
Divisions: Faculty of Management (FOM)
Depositing User: Ms Suzilawati Abu Samah
Date Deposited: 03 Sep 2010 02:50
Last Modified: 03 Sep 2010 02:50
URII: http://shdl.mmu.edu.my/id/eprint/1327

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