Article

Liew, Tze Wei and Tan, Su Mae and Yoo, Nur Emilyn and Gan, Chin Lay and Lee, Yi Yong (2023) Let's talk about Sex!: AI and relational factors in the adoption of a chatbot conveying sexual and reproductive health information. Computers in Human Behavior Reports, 11. p. 100323. ISSN 2451-9588

Lee, Yi Yong and Gan, Chin Lay and Liew, Tze Wei (2023) Do E-wallets trigger impulse purchases? An analysis of Malaysian Gen-Y and Gen-Z consumers. Journal of Marketing Analytics, 11 (2). pp. 244-261. ISSN 2050-3318

Liew, Tze Wei and Tan, Su-Mae and Sung, Joe Yin and Gan, Chin Lay and Lee, Yi Yong (2023) Love is in the cloud: Uncovering the factors driving continuous use intention of online dating applications. Cogent Social Sciences, 9 (1). ISSN 2331-1886

Lee, Yi Yong and Gan, Chin Lay and Liew, Tze Wei (2023) Rationality and impulse buying: Is your emotion a part of the equation? Computers in Human Behavior Reports, 12. p. 100337. ISSN 2451-9588

Lee, Yi Yong and Gan, Chin Lay and Liew, Tze Wei (2023) Susceptibility to instant messaging phishing attacks: does systematic information processing differ between genders? Crime Prevention and Community Safety. ISSN 1460-3780

Lee, Yi Yong and Gan, Chin Lay and Liew, Tze Wei (2023) Thwarting Instant Messaging Phishing Attacks: The Role of Self-Efficacy and the Mediating Effect of Attitude towards Online Sharing of Personal Information. International Journal of Environmental Research and Public Health, 20 (4). p. 3514. ISSN 1660-4601

Lee, Yi Yong and Gan, Chin Lay and Liew, Tze Wei (2022) The Impacts of Mobile Wallet App Characteristics on Online Impulse Buying: A Moderated Mediation Model. Human Behavior and Emerging Technologies, 2022. pp. 1-15. ISSN 2578-1863

Lee, Yi Yong and Gan, Chin Lay and Liew, Tze Wei (2022) Phishing victimization among Malaysian young adults: cyber routine activities theory and attitude in information sharing online. The Journal of Adult Protection. ISSN 1466-8203

Lee, Yi Yong and Gan, Chin Lay (2020) Applications of SOR and para-social interactions (PSI) towards impulse buying: the Malaysian perspective. Journal of Marketing Analytics, 8 (2). pp. 85-98. ISSN 2050-3318

Conference or Workshop Item

Tan, Su Mae and Liew, Tze Wei and Gan, Chin Lay and Jamaluddin, Hasmida and Lee, Yi Yong and Tey, James Yong Zheng (2023) What drives the continuous adoption of mobile stock trading applications among Gen-Z traders? An investigation of the TAM, social influence, trust, and perceived security. In: WSSE 2023: 2023 The 5th World Symposium on Software Engineering, 22 -24 September 2023, Tokyo, Japan.

Lee, Yi Yong and Gan, Chin Lay and Liew, Tze Wei (2022) Factors Influencing the Risk of Instant Messaging Phishing Victimisation Among Gen-Z in Malaysia. In: Postgraduate Colloquium December 2022, 1-15 December 2022, Multimedia University, Malaysia. (Unpublished)

Thesis

Lee, Yi Yong (2020) Effects of Mobile Instant Messaging Towards Malaysian Gen-Y Impulse Buying. Masters thesis, Multimedia University.