Items where Author is "Kassim, Norizan Mohd"
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Article
Kassim, Norizan Mohd and Ismail, Salaheldin and Abdullah, Nor Asiah (2010) Identifying the determinants of customer retention in a developing country context. International Journal of Customer Relationship Marketing and Management, 1 (1). pp. 69-81. ISSN 1947-9247